
Here's the WHY
Jacob Rowe, a retired U.S. Army Combat Master Sergeant, has lived a life built on strength, service, and a deep commitment to health and fitness. While still on active duty, he transformed that passion into action by creating his first commercial gym—an award-winning facility that earned “Best of Georgia” in its very first year. He later helped establish a second gym in New Mexico, expanding his impact and proving his dedication to building spaces that change lives. FOB IRON was created with a greater purpose: to serve as a nonprofit gym designed specifically for veterans. Every dollar earned is reinvested directly into strengthening the community—expanding programs, improving equipment, hosting events, and supporting veterans in need. Jacob’s vision is to build a place where veterans can grow stronger physically and mentally, find camaraderie, live active and healthy lives, and thrive within a community that truly stands behind them.



